KNOWLEDGE HUB
The Importance of Email Marketing Communications for Schools and Colleges
In today’s fast-paced, digitally driven world, effective communication is a cornerstone for success in any organisation — and schools and colleges are no exception. For educational institutions, email marketing has become an invaluable tool for fostering connections...
Digital Marketing in the Education Sector: How International Schools Digital Can Help You
In today's fast-paced digital era, the education sector and international schools are no longer confined to traditional marketing methods. With competition increasing, schools and colleges must leverage digital marketing to stand out, attract more students and build...
What You Need to Know About Search Engine Optimisation (SEO)
Search Engine Optimisation (SEO) is not merely a buzzword but a strategic discipline that holds the key to unlocking the full potential of a website. Gone are the days where only a select few had an understanding of SEO; now it’s important that anyone involved in...
Content Marketing – Everything You Need to Know
In today's digital age, where consumers are inundated with advertisements and promotional messages, organisations face the challenge of capturing and retaining attention in a crowded marketplace. Enter content marketing – a strategy that prioritises creating valuable,...
Why Website User Experience Matters
Wouldn’t it be a shame to put hours and hours of effort getting people to come to your website, only to see them leave because they couldn’t find their way around or the pages loaded too slowly? The user experience (UX) of a website stands out as a critical factor...
The Importance of Digital Marketing in International Schools
As more and more people move around the world and take advantage of the digital revolution and the globalised economy, international schools have come to play a pivotal role in shaping the future of education. These schools, designed to provide a globally-oriented...